When you’ve created a highly effective SEO campaign and you’ve done everything you can to climb those Google rankings, have you thought about getting your website to rank on the second largest search engine on the web; YouTube?
What about making your landing pages standout with on-brand imagery that’s designed to not only strengthen your brand identity in the digital world, but also showcase what you do and what you sell in the best possible light? And we could talk all day about sky-high engagement rates of social media posts with good animation or video to accompany them. Things that make us pause as we scroll through our timeline and visuals that entertain or educate, capture people’s attention allow your company to be of value to others.
However, it’s not just about having a pretty creative. Running a TV-style commercial through Facebook might not be the best plan when you can tell an engaging story, in many formats, on several channels, so that you can build an authentic brand legacy. If you get it right, there’s a chance you can be everywhere – and it doesn’t have to cost the earth.
That’s where we come in with our Nottingham photography services and videography services.
Videography Services and Strategy
First of all, you need a plan. Rather than rush out with a camera ready, it’s a good idea to know exactly what you want from it. Ask yourself:
- Do you want to entertain or inform – or both?
- Are you telling an ongoing story about your brand in a way that doesn’t spam people with your products?
- Do you need to support SEO or do you need to get those Facebook shares and likes ticking over?
- Do you even know what you should be filming – what topics to talk about, and what channels you can smash?
Our videography Nottingham services will ensure you get the right video strategy before filming begins. We can even run content workshops specifically for video, so you know exactly what to film, who to involve, on what channel to execute it, and how to keep it consistent. That means you not only think like a publisher, you’ll also act like one.
Creative Concepts
Now you know broadly the things you should be saying, and where you’ll say it, it’s time to work on how to say it and how to tell your story. We specialise in creating powerful visual concepts and extending them into storyboards if you need them.
If there’s a message you need to communicate to your audience through an optical medium, we’ll work with you to produce creative concepts that inspire and engage audiences. Whether you need to have this mocked up as a poster, or as an example of a homepage, we’ll deliver exactly what you need. We have access to both in-house experts as well as working closely with our preferred external specialists, so no matter what angle you’re shooting for, no matter what industry, no matter what ambition you have – we’ve got it covered.
Production
When it comes to production, we’ll invite you to come with us (unless the shoot is at your office) and join our photography and videography Nottingham production team on location if we’re doing a photoshoot or shooting a video. You can get a glimpse behind the camera, hear actors speak your brand message and, if you work in a sensitive industry, check all the details are accurate.
Don’t forget we do animation as well, so you can hang out with us in our editing suite and watch us bring your concepts to life. This allows you to ensure all the fine details are covered in situ. Are we filming with the most accurate props? Are people behaving as they would in your brand’s world? It’s those little things that matter. Joining our photography and videography Nottingham production team gives you total peace of mind.
Post-production
Filming or carrying out a photo shoot is just part of the fun. The real magic, though, happens in our editing suites – as we bring your brand’s visuals to life in post-production. This part can take a little longer as we not only splice together a seamless, engaging set of videos that are fit for purpose and channel-specific, but layer on things like audio, end screens, and colour-grading, as well as subtitles so that those silent scrollers can follow your story.
Did you need some extra 15-second edits to use as short videos on Instagram or Facebook? We’ll do those for you right here during post-production. With regards to Nottingham photography, we’ll apply image editing techniques in alignment with your brand’s visual style, so you’ll get a bank of new images that work on all the channels you need them to. It’s a process that well and truly gives you the edge over your competition.
Contact us for our Nottingham photography and videography services
For exceptional Nottingham photography services and videography services, don’t hesitate to contact us. Our skilled team captures moments with artistic precision, delivering stunning visuals tailored to your needs. We provide professional, personalised services to make your memories unforgettable. Reach out today to discuss your project and transform your vision into reality.
